SBS Optimizes its Digital Operation with Mediastream

SBS Optimizes its Digital Operation with Mediastream

Platform
10/21/2025

How does a major media company transition from an in-house platform to a world-class digital operation?

Hear from Dennis Vaque, Head of Technology at SBS (Spanish Broadcasting System), as he shares his experience in this exclusive interview.
‍
Mediastream. Streaming technology built for the U.S. market.

‍

Key Optimization Points with Mediastream:

✅ Massive Scaling: They went from facing bandwidth issues to generating 70 hours of daily live streaming (Concurrent Content!).

✅ Custom Solutions: Mediastream adapted its technology to SBS's needs (including audio tools like Live Editor Pro), achieving internal efficiencies and enormous cost savings.

✅ Elite Support: The key for SBS is the technical support that allows them to bypass bottlenecks and reach experts directly (even the CTO) for immediate response and resolution.

✅ Expansion and Future: The partnership allowed them to launch a FAST channel on Roku, expand their Video On Demand, and prepare to integrate Artificial Intelligence for automatic metadata generation.

✅ Focus on Content: Outsourcing the technology freed up the team to concentrate on their "Core Strength": being a content creation company.

As Dennis says: "The technology adapted to what we needed, rather than us adapting to what you guys offered."

See full case study here

Recommended