Grupo Copesa trusts Mediastream for the management of its audio and video signals

4/17/2025
Platform

Santiago, Chile — April 17, 2025Mediastream, a leading Mediatech company in streaming technology, has announced its partnership with Grupo Copesa, one of Chile's most influential media conglomerates and publisher of La Tercera, La Cuarta, Duna 89.7, among others. As part of this collaboration, Copesa selected Mediastream Platform as its core technological solution for the comprehensive management and real-time distribution of its audio and video signals.

"The migration to Mediastream was secure, agile, and completed in record time. The experience and results-driven approach of the Mediastream team were key variables in the project’s success. In this industry, the adoption process of new solutions is a critical component of operations. The onboarding and go-live stages with Mediastream were completely frictionless," said Pablo Mancini, Chief Operations Officer at Grupo Copesa.

This integration not only marks a key milestone in the group’s digital transformation journey but also enhances its monetization strategy through Mediastream Ads, allowing the company to maximize the commercial value of its audience through advanced digital advertising.

"This alliance with Grupo Copesa is a clear validation of how our technology can support major media organizations in their path toward more efficient and profitable operations. With Mediastream Ads, we’ll work together to activate new commercial opportunities, monetize every impression, and streamline ad delivery across their audio and video channels," said Verónica Rodríguez H., Country Manager Southern Cone and Director of Ads at Mediastream.

With this integration, Copesa reinforces its commitment to operational efficiency and the adoption of high-standard technological solutions, while Mediastream continues to strengthen its leadership in developing advanced platforms for media companies across Latin America.

About Grupo Copesa:
Grupo Copesa is one of Chile’s leading media conglomerates, with over 70 years of experience in producing and distributing journalistic content. Its portfolio includes renowned brands such as La Tercera, Pulso, La Cuarta, Culto, and Radio Duna 89.7, along with various digital platforms and radio stations, forming a broad and influential information ecosystem. Copesa has been a pioneer in adopting technologies for digital media development, solidifying its position as a key player in Chile’s information and entertainment landscape.

About Mediastream:
Mediastream is a Mediatech company with over 20 years of industry experience. It specializes in providing advanced solutions for audio and video streaming, podcasting, OTT, MediaFirst for web, apps, and Smart TVs, as well as data analytics, audience insights, and advertising. Its value lies in its ability to revolutionize how audio and video content is consumed and distributed through innovative and customized technology, delivering exceptional user experiences and supporting the success of its clients in the Mediatech and streaming industry.

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